As promised, my troubleshooting is done (with Wordpress and GA and Website Optimizer), so I can write about the latest attempt at optimizing something not really worth optimizing. I was encouraged by a couple people to take the plunge with multi-variate optimization, and I finally did. Granted, its just the work section on this site, [...]
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Tag Archives: metrics
Which Metrics Matter Most?
Yay for alliterative titles. As I watch the new season of the Real Housewives of Atlanta, I also have to think about a web analytics reporting challenge.
Imagine you have a large, complex website with data pulls for monthly scorecards/dashboards, but the stakeholders viewing the scorecard have diverse, possibly mutually exclusive interests. For instance, one [...]
WebTrends Analytics 9: at long last
As you may have noticed, I’ve talked about the new beta from WebTrends before, but I wasn’t able to really talk about it until today now that its been publicly released! I’m posting the press release below for those who are interested, as well as screenshots.
I spent a loooong time playing with the beta and [...]
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